This brand embodies everything that its owner stands for. After hearing her dreams about materializing her project, we helped her from the naming to creating an identity that showed that in this place, even when you’re traveling, you can feel at home. We named the spaces of the hotel and designed an experience that allows Casa Legado to compete with the most luxurious and traditional hotels in Bogotá.
*Brand strategy developed with Camilo Reyes Asociados.